In today’s episode of Sales Gambit, we welcomed Mark Evans. Mark is the Founder and CEO of SalesKit. With over a decade of experience working in the sales fraternity, Mark now works to help entrepreneurs and sales leaders start lead-generating and deal-closing powerhouse teams that allow them to build a business that generates results in sales.
Today, Mark has joined us to talk about “How to Create a Sales Playbook for SaaS Startups serving Mid Market Segment?”
We discussed:
- Can sales reps take up the responsibility of retaining customers in addition to their existing roles in startups?
- How important is it for startups to hire salespeople with expertise in account management?
- How can sales reps at startups build trust and loyalty with existing customers?
- Should customer retention be a part of sales coaching for the B2B SaaS startup sector?
- How can sales reps increase customer retention?
- Reading recommendations that will help sellers to improve their craft.
And a lot more…