Episode 23: Ace Gap Selling Like a Pro

Christion Embury, an Account Executive at A Sales Growth Company, helps sales teams change their selling approach and sell differently.

Ashish Santhalia

Host, Sales Gambit | Founder @ Convin

In today’s episode of Sales Gambit, we welcomed Christion Embury. Christion is an Account Executive who helps sellers sell differently by making them understand the gap between where a buyer is today and where they want to be in the future. Apart from gap selling, Christion is also an avid sports enthusiast and loves watching football games.

Today, Christion has joined us to talk about “How to Ace Gap Selling Like A Pro?”

We discuss:

  • What is Gap Selling?
  • How is Gap Selling different and how does it work?
  • Who can use Gap Selling?
  • How to get started with Gap Selling?
  • What questions should salespeople ask to identify the gap?
  • How to introduce Gap Selling to your sales teams?
  • What problems can the sales teams overcome by using Gap Selling?
  • How to scale the Gap Selling process?
  • Reading recommendations for the audience

And a lot more…

Episode 37: How is AI driving quality management transformation in contact centers?

Jim is the Chief Customer Officer for Etech Global Services. He is also an author, a CX Visionary, CCW Advisory Board Member.

Listen to the Podcast

Episode 36: Customer sentiment analysis - the ultimate deal breaker for contact center CX.

Morris is the founder of the Customer Experience Foundation. He is also the CEO of E-score, an Experience Designer & Builder, Emotions Investigator

Listen to the Podcast

Sign up for FREE!

See Convin in full throttle! 15-day Free trial. No credit card required. Results first, payment later.

Sign up Now

Talk with our sales team

Have questions around how Convin would be useful? We're just a message away. Just drop us a line and we will get back to you right away.

Get Started