‍Patrick William Joyce, VP of R&D at TIDAL and Principal at PWJ Consultancy. He is known for writing email sequences that set meetings by step 4! We spoke to Patrick about the right messaging in sales and how to use it to move stalled deals forward. We discuss:
- Is there a thing like right or wrong messaging in sales?
- Is it essential for companies to have a sales messaging strategy in place?
- What would an ideal messaging strategy look like for a B2B company?
- What would an ideal messaging strategy look like for a startup?
- What exactly to include in the first outreach email when doing outbound? How to stand out?
- What NOT TO DO when messaging a prospect?
- How to write email sequences that set up meetings in just four steps?
- Reading recommendations for our audience to help them get better at sales messaging?
And a lot more…
Tune in now!
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