CSAT score
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Companies that improve their CSAT scores by just 1% can see a 3-5% increase in revenue.
1. What Is A Csat Score?
A CSAT score is a customer satisfaction score that measures customers' satisfaction with a company's products, services, or interactions with its agents or representatives. It is often expressed as a percentage or a numerical rating scale.
2. How To Calculate Csat Score?
To calculate a CSAT score, a company typically asks customers to rate their satisfaction with a specific product, service, or interaction on a numerical scale (e.g., 1 to 5). The CSAT score is then calculated by dividing the number of satisfied customers (i.e., those who rate their satisfaction as 4 or 5) by the total number of customers who responded to the survey and multiplying the result by 100 to get a percentage.
For example, if 80 out of 100 customers surveyed said they were satisfied (i.e., rated their satisfaction as 4 or 5), the CSAT score would be 80%.
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