Sales Call Analytics software

What is a Sales Call Analytics Software?

Sales call analytics software is a purpose-built tool that helps contact centers better understand their sales pipeline. 

A feature-rich sales call monitoring software like Convin boosts operational efficiency by analyzing customer conversations to uncover insights into customers, the calling process, and sales techniques. A comprehensive call analytics suite includes pre-call and post-call analytics to enhance contact center performance.

What Are the Features of Sales Call Analytics Software?

An AI call analytics platform, like Convin, provides powerful tools to analyze customer conversations, drive conversions, and boost contact center efficiency. 

It transcribes calls, offers real-time insights, and helps track agent performance, ensuring compliance and improving customer satisfaction.

Below are some of the features that a call analytics platform should possess. 

• Sales call transcribing: Leveraging AI call analytics allows contact centers to transcribe client conversations fully. At Convin, our call analytics platform, trained in 35+ Asian languages, quickly identifies combinations like Hinglish while extracting valuable insights.

• Sales call summaries: An efficient call analytics software like Convin generates AI-driven conversation summaries, eliminating manual effort and reducing the risk of lost information. This reduces agent burnout, lowers call abandonment rates, and enhances the customer experience. Convin provides a complete transcription of the conversation along with AI-generated insights about the conversation to help reduce agents' After-Call Work. 

• Agent performance tracking: Agents are the heart of any contact center, and sales call monitoring systems enable leaders to track performance and boost productivity. These tools also offer opportunities for underperforming employees to upskill. 

• AI-powered Conversation Intelligence: Leveraging AI call analytics allows contact centers to transcribe client conversations fully. At Convin, our call analytics platform, trained in 35+ Asian languages, quickly identifies combinations like Hinglish while extracting valuable insights.

How Can a Sales Call Analytics Platform Enhance Auditing Efficiency?

A contact center with 200 employees typically receives 7,000 to 8,000 calls daily. However, a team of manual auditors can only review about 1% of these calls—less than 100 calls per day. 

Manual auditing can only partially represent a center's success because every thriving contact center prioritizes tracking sales calls for the valuable insights they generate. 

A call analytics platform automates 100% of contact center auditing, ensuring agents meet compliance requirements without guesswork, powered by advanced large language models (LLMs).

Strategic Advantages of Sales Call Analytics Software

A sales call is like a diamond in the rough, but only if you have the tools to uncover it from the surrounding noise. Without the right tools, that potential goes untapped, leaving critical insights buried.

Leading call intelligence companies recognize the power of call analytics software to transform every conversation into actionable insights. 

Analyzing customer interactions helps contact centers enhance engagement, fine-tune their approach, and generate the business intelligence needed to close more deals and drive growth.

Deal Intelligence

Auditing a call months after it is done - gives little to no profit.

However, real-time analysis of sales calls can help you better engage with customers during follow-up calls. By listening to the sales call recordings and analyzing their insights, you can spot opportunities and crises in the deal and use this information to your advantage.

Customer Insights

No two customers are alike. Each customer who contacts a call center brings unique challenges and needs. Addressing these individually can slow down resolution times and strain resources.

This is where a call analytics platform shines. By automatically analyzing conversations in real-time, the platform gives agents instant insights into the customer’s issue, allowing them to respond more effectively and solve problems faster. 

These insights generated by conversation intelligence enhance the customer experience and boost efficiency across the contact center.

Competitor Intelligence

Understanding your competition allows you to strategize effectively and ensure you offer superior solutions compared to other sales analytics companies. 

Numerous topics are likely to arise when engaging with potential customers. It’s not unusual for competitors to be mentioned during the conversation. 

A powerful call analytics tool can sift through these interactions, identifying and highlighting any references to competing sales analytics companies.

Tracking Sales Performance

A sales call analytics solution tracks daily sales calls. It logs them directly in the CRM and the call recordings, so you don't have to shuffle between different programs to track your sales reps' performance and provide feedback.

It analyses all calls for their responses, material and product knowledge, engagement, interruptions, and soft skills and, based on that, scores every seller's performance.

Accelerating Onboarding and Ramp-Up Time

Onboarding new sales representatives can be time-consuming, as they need to acquire the skills to excel quickly. Sales call management software can streamline this process. The software can record and create playlists of top-performing sales calls, allowing new hires to learn from the best. Coupled with post-call analytics, these recordings provide invaluable insights, helping new employees understand customer behavior and develop effective sales strategies faster.

Features of Convin: A Sales Call Analytics Software

Based on why a sales call analytics solution is required. You must have guessed some of the features the solution must have. If not, here are a few features that you can consider:

Call Recording and Transcription

A comprehensive sales call analysis software should offer key features such as:

• Tracking the number of calls an agent makes while recording them for auditing purposes.
• Transcribing calls and providing key highlights to streamline the auditing process.

Sales Performance Tracking

Tracking the agents' performance is paramount in any call analytics tool. Convin provides an overview of the sales team's productivity in a centralized call analytics platform. Convin’s solution analyzes the traits that supercharge your teams while benchmarking all your closed deals. 

Real-time Deal Insights

Stale data has little or no value after the deal is lost.

That is why Convin provides post-sales call audit reports directly to your inbox. You can analyze these reports when the deal is still on the table and provide feedback so your sales reps can better engage with the prospects in the follow-up call.

100% Call Auditing and Manual Call Prioritization

Manually auditing every sales call takes time, and crucial information often needs to be noticed. For example, the call auditing team's primary focus is sales performance; they might miss key customer behavior data if it is not explicitly tracked.

With Convin’s sales call analytics solution, you can audit 100% of sales calls and gain segmented insights. Sales performance metrics track response times, topics, and interruptions, while customer insights capture queries, feedback, objections, and more.

Convin’s call analytics platform ensures no opportunity is missed by flagging calls that require manual review, allowing you to target deal crises or capitalize on opportunities.

Ready to eliminate guesswork? Automate audit of every call—schedule a demo now.

Customer and Competitive Insights

Tracking sales calls uncovers a wealth of data about a customer’s buying behavior and intent. Convin’s sales call analytics feature helps clients pinpoint key insights into their customers’ behavioral patterns, including objections to product features, perceptions of competitors, and overall sentiment during the call.

CRM Automation

Sales leaders and professionals shouldn’t waste hours juggling multiple tools for calling, reporting, feedback, and managing the sales pipeline.

Convin’s sales call analytics solution seamlessly integrates with your calendar, cloud telephony system, and CRM. It records all your sales calls and automatically logs the recordings, contact data, analytics reports, call notes, and more—directly into your CRM with zero manual effort.

Why Choose Convin as Your Go-To Sales Call Analytics Software Solution?

Convin’s sales call analytics solution is user-friendly and delivers instant results.

With Convin, you can analyze cold calls to determine the best follow-up strategies, guide customers through the sales funnel, and double the deal size of each opportunity.

Easily track your sales team’s daily activities and provide your agents instant feedback using Convin’s call data visualization dashboard. You can also track post-feedback progress to ensure your team applies the insights effectively. Additionally, all sales call analytics, including recordings, are automatically logged into your CRM, giving you complete oversight of sales activities in one centralized platform.

Outpace your competition with key insights—explore Convin’s capabilities today.

How Convin's Sales Call Analytics Software Works to Transform Your Sales Conversations

[Step 1: Integration] → [Step 2: Recording] → [Step 3: Transcription] → [Step 4: Analysis] → [Step 5: Sharing]

Convin’s sales call analytics solution offers a seamless, efficient way to manage and analyze sales conversations. 

The integration is simple—Convin works with your existing calendar, dialer, cloud telephony, video conferencing tools, Slack, and CRM. It automatically joins your meetings through calendar links, ensuring no manual intervention is needed.

Once the conversation begins, Convin records and transcribes everything, removing the hassle of taking notes. 

Convin analyzes your conversations based on custom parameters. In real-time, you’ll receive valuable insights, such as topics discussed, customer feedback, performance scores, and actionable items.

With its smooth integration into Slack and CRM, Convin instantly shares these insights with your team and logs them in your CRM, ensuring all sales activities are tracked and available at your fingertips.

Automate, analyze, and elevate your sales calls with Convin—get started now

Convin’s Sales Call Analytics Software Is Completely Secure.

We at Convin understand how important customer and call data security is; that is why we ensure your data is entirely secure and safe with our in-house transcription and NLP engine. We ensure all data security:

• Secure login and monitoring
• Hosted on AWS
• SSL data encryption
• Role-based access control
• Enterprise-grade application monitoring
• GDPR-compliant meeting recording

Schedule a demo now and increase your sales by 21%.

FAQs

1. What is sales analysis software?

Sales call analysis software equips contact centers with the ability to conduct comprehensive sales call analytics. These call-monitoring software solutions enable businesses to collect, analyze, and interpret sales data and critical performance metrics. By integrating these tools, companies can leverage transcribe call analytics to gain deeper insights from transcriptions of customer conversations, empowering data-driven decisions and driving strategic improvements in sales and marketing efforts.

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2. How do you evaluate a sales call?

‍Track the volume of closed records per agent and team using sales call analytics, measure average sales and conversion rates per sales rep with a sales call analysis software, assess reps' ability to qualify contacts, monitor average handle time, and leverage a call analytics platform to analyze key metrics such as the percentage of sales calls per record, first-call close rates, average hold time, cost per call, number of callback messages, time spent on after-call work, and overall sales call quality using post-call analytics. The insights gained from call analytics can drive data-driven decisions and improvements in performance.

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3. What are the benefits of using sales call analytics software?

Sales call analytics software allows businesses to automate call monitoring, ensuring comprehensive sales call analysis for every conversation. It provides actionable sales insights, tracks agent performance, improves customer satisfaction, and helps identify trends to boost conversions. By leveraging this sales analytics tool, contact centers can optimize their sales processes and achieve better results.

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4. How do AI-powered sales call analytics software improve contact center efficiency?‍

An AI-powered sales call analytics software improves efficiency by transcribing calls in real time, generating customer insights, and automating performance feedback. This reduces manual workload and delivers accurate sales call analysis to help sales leaders make informed decisions. Integrating AI call analytics software enhances sales performance tracking, agent training, and customer engagement.